Online home improvement distributor sees 16% increase in conversion rate and 6% increase in average order value with new commerce platform
(Originally published May 31, 2017 on PR Newswire, this article mentions a mutual NetSuite and Pacejet customer, DIY Home Center, and their success using both platforms).
Oracle NetSuite Global Business Unit, one of the world’s leading providers of cloud-based financials / ERP, HR, Professional Services Automation (PSA) and omnichannel commerce software suites, today announced that DIY Home Center, an online distributor of decking products and outdoor furniture, has implemented NetSuite’s unified cloud commerce platform to power its B2C and B2B ecommerce, inventory and order management, CRM and ERP.
Servicing homeowners and professional builders, DIY Home Center has experienced double-digit year over year growth since it launched online in 2004. However, its siloed, legacy systems and applications, including Dynacomp’s MOM, QuickBooks and home-grown product information management (PIM) system and ecommerce website, could no longer support its growth.
The company was wasting resources making the technology work together, instead of focusing innovating the customer experience and growing the business.